Goodbye

After taking consumer behavior this semester, I am more aware of marketing. For example, I focus on what brands are at eye level when food shopping. While I was there I noticed Cambell's new label. I am also more aware of my high and low involvement products. I spend so much time thinking about buying a new car, but I don't spend any time or effort when buying paper.

I am a big Apple fan and now I always think of how the Ipod became so successful. I in general think about how a product becomes so successful. I know a product must be relevant and salient, but how does everything come about. It is amazing how the Yellow Livestrong bracelet goes from nonexistent to mainstream.

It is also amazing how personable marketers get and how much they need to know about us. Like peoples demographics, culture, social class, emotions, and life projects. Like when you give your zipcode when you purchase something at a store, they try to get information to more understand their customers. When I go shopping I think about everything I buy I am definitely a think, feel, act buyer. Every time I buy a shirt a think about should I buy it, try it on and ask my friends, and then buy it.
The list goes on and on for the things I have learned this semester. I completely am aware of things I never was before.

Kissing consumer behavior goodbye.